Category: Public

YouCup

The most used menstrual hygiene products are tampons and pads, which in one life entail 10.000 polluting products. The menstrual cup is sustainable and respectful, with economic advantages, sustainable, social and healthy, but many menstruating people still find problems due to lack of knowledge of their vaginas.

“YouCup” is the first services that allows a full customization of the cup to adapt to all vaginas and offer a better product-user experience. It takes the conventional menstrual cup and adapts it to personal requisites, solving common problems such as losses or cumbersome when emptying it.

It’s possible thanks to data obtained that permits knowing the essential characteristics of the vagina when selecting the cup and obtaining a design that adapts best and improving the quality of life of people with vaginaS.

It’s Circular

“It’s Circular” arises from the problems and needs that professionals in the creative industry have in storing the references and content that inspires them.

In general, they use tools that do not store information in a visual form. The content ends up scattered on various platforms and there is a gap between the search for references and information and the beginning of the creative process in which users start to make combinations between the saved references.

Our tool aims to unite these two parts, providing the user with a space where they can visually save any type of content and facilitate the start of the creative process, enabling interaction and combination between different references.

Yourself, authentic

In a context where the use of wigs is not part of the culture, Mane Concept seeks to position itself as the first brand of wigs in Spain, offering personalized advice to empowered women who want to change their look in a reversible and practical way.

The campaign “Yourself, authentic” explores a new universe of their customers by projecting a new side of themselves through the wig. With the audiovisual resource of the chroma key, they will be represented not by the woman in the ad, but by her attitude. Therefore, the campaign, made by students of the Masters’ Degree in Design and Art Direction, has 3 main characters, with different personalities and universes.

De la ciudad al mar

A continuous floor that brings new sensations. Through the natural elements ‘earth’ and ‘water’ it is intended to give the user a flexible design, emptying the container and giving a continuous floor.

The proposal is based mainly on two principles: the creation of gaps in slabs of generous proportions and the creation of thick walls at the ends that serve as a container for all programs and uses.

The intention with the creation of these gaps is to provide the vertical connection of the plants
and give natural light to the house, in addition to the continuous connection with nature.

We propose the creation of multipurpose spaces that generate the thick furniture of the perimeter through different uses or activities. That is why they adapt and convert according to the function. The proposed openings get the feeling of open space and related to the environment.

Vivarium

The space to reform is an antique factory in Calatrava street. The main objective is to improve the workspace shared by three advertising companies.

“Vivarium” recovers the industrial atmosphere, providing warmth and implanting biophilia in the interior. It provides the users a place to boost their creativity, improving their well-being and guaranteeing their personal engagement. The design strategy departs from a striated permeable mesh both in the interior and the exterior, creating a dynamic path into the building. There’s a relation between the open and close spaces, each of them adapted to each company’s needs and the common need for boosting the different stages of the creative process: areas in which you can grow ideas, nurture and develop them with the aim of getting the final project: the fruit.



Cristal Palace

From analysis of the client, the area where the hotel is situated and the people who frequent it, we concluded that it would be appropriate to create a space that was related to culture, art and leisure. Based on this and on the hotel’s original name, Cristal Palace, a construction that allowed a visual continuity between interior and exterior and in which glass interacts in interesting ways with the sun, a mixed space was conceptualised: hotel + exhibitions and events gallery. It is designed in a way to be a tribute to its name, where the protagonists are transparencies, semi-transparencies and light. Glass, light and colour, their characteristics and different interactions, between themselves and with the human body, are used to produce sensations in each space.

Onde de Choc


“Onde de Choc” (Shock Wave) is a dress that aims to represent the eternal, the energy, the hope, the shock and, finally, the memory, as a trace and a reminder left behind by those who are no longer with us. The project is inspired by three elements – sunflower seeds, lightning flashes and embers – to convey the creator’s personal concept of death, emphasising the idea that nothing is lost, that everything changes. The project won the public prize after receiving more than six hundred votes on Facebook.

Kiehl’s by Moukhmalji

“Kiehl’s” proposes a design for the brand’s retail space by developing its eco-friendly and research values. Using laboratory spaces and experimentation rooms, customers can fill in and try Kiehl’s products. Lastly, the use of noble materials, soft colours and clean and contemporary lines transform the shop into a space where customers will enjoy a shopping experience like no other. The project was awarded the public prize in the year of its presentation.

Orgee

“Orgee” is an experimental web platform that explores the possibilities of collaborative art, enabling artists, designers, students and aficionados to participate with each other in the works of art available, using digital or manual techniques and reinterpreting them in their own way, thereby generating an exponential multiplication of works. This proposal can be used to change the traditional creative paradigm, based on individual construction, by committing to a collaborative model that is inclusive and popular.