Embody

“Embody. An Incomplete Collection: Works Around the Body” is a co-edited book that compiles that compiles a wide diversity of ideas where the body, as a channel or semiotic subject, turns into a medium through which to articulate human emotions and to describe our relation with everyday life.

The idea of the body as a capsule of meaning is exposed in this publication through the analisis of performance, and how this discipline has embodied and represented human feelings for the last decades.

Soberano y Talento Soberano

Soberano, a misogynist Brand, traditional and based on its legacy, faces a communicative crisis. Its relevance and notoriety have fallen and what once was, no longer is. Times have changed, regardless, its DNA remains unchanged trying to reach a younger audience with messages of old.
The brand only has one option: to die

Even if it’s to be reborn into something new, in this case a discography, “Talento Soberano”. It fusions traditional spanish folklore with other musical genres creating something new and fresh. A new economic-communicative activity for the Brand that allows it to make a space in the competent and atomized market of spirit drinks. This way, it can change its egocentric and unidirectional discourse for one that lets it provide value and voice to audiences, forging an emotional link.

Breezework

Project located in Cánteles Petites, a small bay in Roses. The site faces the sea in its south with mountains on its upper side. The site has residential area with other amenities around it. It can be approached from two sides making it quite approachable. This place has a lot of importance to the owner’s family as primarily it was their summer house that turned into a beautiful rent out space. Therefore, it had a journey to offer us.

The site is situated on a slope and has these beautiful 7 blocks white painted with terracotta tiles on its roof. The site is engulfed with a lot of greenery. Pathways lead to different blocks yet create a mystery in itself. After visiting this beautiful site all we could capture were the views while standing in the balconies and not to miss the wind flowing from the north in the site.

From the Ashes

The solution: the use of waste from renewable raw materials. This new glass discovers infinite supply chains by using waste which has no value so far: Wood ash from pizza bakeries and shells from seafood restaurants. Private wood-burning stoves are also a valuable source, and many more such as grills and fire pits have been tested. These renewable raw materials are available in large quantities in many cities and have so far been thrown away. Potassium carbonate can be extracted from wood ash. A forgotten flux that was used in previous years. Seashells consist largely of calcium carbonate and once formed some of the limestones. Finely ground they give glass the well-known durability.

The increasingly scarce material quartz sand has not yet been replaced. In contrast to concrete and other high consumers, glass can be recycled endlessly. It can even be ground to sand again, which means that the material is in a closed cycle if the additives are harmless. Unfortunately, many glasses are not. “From the ashes” is a 100% natural glass, free of toxic or limited additives and made for next generations.

After Market

Barcelona is a city of markets, and these are an essential part of its identity.

It counts with over 40 active ones, and they are distributed all along the city’s different neighbourhoods, but it isn’t usual to find younger people in them. Being conscious of the importance of local, ethical and healthy food consumption, why don’t they contemplate the market as a shopping possibility?

“After Market” is an initiative that attempts to bring young people to local markets, where through a series of actions it aims to familiarise them with their culture. These are social meeting places, and we want them to not only promote quality, local and sustainable consumption, but also to be a place to have a good time with events outside the usual opening hours, night markets, live music and packs that make shopping easier.






Post Luxury: Materials of Context

“Post Luxury: Materials of Context” uses discarded oyster shell to redefine material value through a crystallized ceramic that communicates context. The material addresses a growing trend of “luxury” material associations being replaced with those that create a connection to the community at its source, prioritizing sustainability and simplicity. It is the result of a detailed study of the oyster shell, mimicking its microscopic structure formation.

It can be created on site in oyster producing regions, and formed using only water, shell, and a mineral which, when controlled through heat and over time, grow crystals to bind oyster shell fragments together into a hard and durable structure. As the material reaches its end of life it can be broken down and, mimicking the oyster growth cycle, be reintegrated as the seed for a new generation of material, thus having a lifespan of centuries.

They can’t make a monkey out of me

“They can’t make a monkey out of me” narrates from a documentary perspective one of the most surreal trials held in the United States during the 1920s. The case, popularly known as the Monkey Trial, confronted John Scopes (a high school gymnastics and science teacher from Dayton) against the state of Tennessee. He was accused of not respecting the Butler Act, a law that prohibited the teaching of evolutionary theories in public schools. The trial was international in scope as it pitted the creationist movement, based on Christian principles, against the evolutionist movement, which supported Darwin’s theories.

The piece, made by students of the Master’s Degree in Editorial Design, groups the facts in 7 chapters that correspond to the days of the trial. It also presents the most relevant characters and dialogues that took place. On a second level and through the illustration, it summarizes the dispute between both sides in a humorous tone.

Olivos en flor

OLYMPUS DIGITAL CAMERA

For the sensitivity and depth of this personal project. The Jury considers that the student has used a very pure language, with a very good visual quality of the images, which generates great emotion and impact on the viewer.

On Pointe. Developing a Parametric System For Pointe Shoe Customization De Marilena Christodoulou

A Pointe Shoe is worn by ballet dancers while performing en pointe. This ballet technique, which is performed by rising to the tips of the toes, enables dancers to create the illusion of incredible lightness and sylph‐like appearance. However, pointe work causes pain, blisters, calluses, and disfigurement of the feet, commonly known among dancers.

These injuries can be prevented if the feet are better supported. Dancers, pointe shoe fitters, and podiatrists agree that finding Pointe Shoes which fit correctly and adjust throughout your career could help to avoid feet injuries. Sports clothing are demanding a radical shift requiring the integration of digital technologies not only in making but also in designing. Each dancer has unique feet, with variations of toe length and shape, arch flexibility, and mechanical strength.

The objective of this study is to prove that a parametric system can be developed for designing a pointe shoe adaptable to all feet.

Fran and Frank

Frank & Frank is a progressive brand of tampons aimed at challenging the taboos and stereotypes surrounding menstruation, changing the perception of periods and, in the long term, achieving gender equality. The identity lies in the colour of blood and the message: “blood bless you”.
The tampons are made of organic cotton and are wrapped in ecological paper printed with different words that can be used to create menstrual poetry, a new way of making magnet poetry. Frank & Frank also revolutionises the buying of tampons as it offers individually wrapped products that are sold by the kilo in specialist concept and fashion stores, or they can be ordered to be delivered to your home instantly and every month using a mobile app, which also offers additional products such as pants for the period, beer and the feminist magazine Maze.

Using technology and design that represent the values of transparency and that further female empowerment, Frank & Frank turn tampons into a more accessible lifestyle product of value.

Nimble

“Nimble” is a backpack that has been created with the aim of seeking new business opportunities for the Alpina brand, designed using a modular fastening system that removes the physical limits of traditional backpacks. This way, carrying large objects, such as snowboards or skis, becomes possible. The jury rated the project highly as “it is an innovative solution to the needs of mountain sports and of some professional sectors, such as search and rescue teams and the fire service.”

Mod

“Mod” is a modular system that allows you to configure your own switches not on the wall. It works by connecting lights using wireless connections that control it. Each module controls one of our lights independently, is configured individually and can be joined to other modules using magnets. The jury rated it highly for the ability to “innovate and develop an experience in the domestic setting that proposes a new scenario that looks to the future.”

Valhöll

“Vallhöll” is presented as a high-end Scandinavian food brand, comprising a starter and a main dish, a dessert and a liqueur. The brief was to create packaging for gourmet food products that added value to the quality of the ingredients, positioning it in the Premium category. To enhance the quality of the ingredients, different elements were used to highlight their Scandinavian origin. The jury rated it highly for “the coherence of the project expressed in an essential proposal of great quality.”